ible Airvida: the smallest, sleekest, wearable Air Purifier that Removes 99.7% of Coronavirus

As COVID-19 swept the globe over the past two years, we began to become more aware of airborne threats that could affect our lives, as well as the lives of…

Play is the Most Important Gift you can give to your Baby. Here’s why

As a new parent, you’ve probably noticed the three most regular things your baby does – feed, sleep, cry. Now, add another component — play. “Children learn as they play….

Maternity Insurance: what you think you don’t need, but should have

You’ve read up about morning sickness, foetal scans, and pregnancy cravings. But have you thought about maternity insurance? Kaibin’s first pregnancy and delivery was smooth-sailing. So when she was pregnant…

Did You Know Your Baby’s Digestive System is Different from Yours? Here’s How

Having trouble with your baby during and after meal time? Your child may be suffering from indigestion. Here’s how to help! Babies are different from us in many ways, and…

How to Keep your Promise to Protect and Provide for your Child, no matter what happens

A parent’s promise to a child. “I’ll always be there when you need me”. Being financially ready for unexpected turns in life helps you to hold true to that pinky…

Baby and Child Eczema: Relieve the Itch and the Redness

As loving parents, it can be tough to watch your baby suffering from eczema. Beyond that, the constant itching can also affect your baby’s quality of life. Learn more about…

Donate Cord Blood, and you could help Save a Life

Start your parenting journey with a good deed. Donate cord blood and you – and your baby – could help save a life. After your baby is born, the umbilical…

Yes, Pregnancy is Possible. This Fertility Forum by Mount Elizabeth Fertility Centre (MEFC) will tell you how

Pregnancy may seem impossible but with the right help, you can achieve your dream of having healthy babies. Find out how at this free public forum by Mount Elizabeth Fertility…

Trying to Conceive? Go Holistic for Fertility Success

Receive the best of both worlds – consultation from both Western and TCM perspectives — for a holistic fertility assessment at Thomson Fertility Centre. Ms Lim and her husband were…

10 Amazing Things Every Woman Needs to Know about Her Body

Overshadowed by a more conservative Asian upbringing, many women in Singapore can still be a little shy about their bodies. But stand proud, ladies, because there are so many amazing…

Teaching Baby to Self-Feed may be Messy, but It’s Worth it!

Self-feeding is a significant developmental milestone for your baby. What can you do to encourage it and help your baby master this skill? Watching Baby grow is one of the…

Double 11 Epic Toys to Make Your Kids Squeal with Joy This Christmas

Tmall’s Double 11 shopping festival falls on November 11, just in time for some early Christmas shopping. We curate 11 jumbo-sized toys that will not only make you the best…

Car Shopping in Singapore: Tips for New Parents with Baby on Board

Now that Baby’s on the way, are you thinking of buying a car for your family? Here are the most important factors for new parents to consider when car shopping…

4 Smart Ways to Keep Baby’s Eczema away by Building a Healthy Skin Barrier

Did you know that having a healthy skin barrier is essential for tackling eczema, especially in babies and young children? Find out how you can help your little ones keep…

5 Fun Teachable Moments for Kids at Chicken Little by SRT’s The Little Company

Watching a live theatre performance can give children multiple learning benefits, even when it’s a simple story like Chicken Little! Here’s why we think you should bring your child to…

Bring your Kids into the Woods with Beethoven in Nature Tales – the SSO’s upcoming Concerts for Children Production !

Wander into the woods with Beethoven, a friendly leopard, and a talking tree in Nature Tales, the SSO’s upcoming Concerts for Children production Is that a bird? A squirrel? A…

5 Worry-proof Remedies for Postpartum Hair Loss

You’re basking in the glow of being a new mum and things are going great. Until you suddenly notice hair loss − extra strands of hair on your pillow and…

Top Picks for Everyone in the Family at the Singapore Writers Festival (SWF) 2017

Storytelling sessions for children as young as two, workshops and talks are some of our top picks for families at the 20th edition of the Singapore Writers Festival If words…

Shimmer & Shine ‘Live’ on stage at City Square Mall this September!

It’s a magical September at City Square Mall with Shimmer & Shine’s FIRST EVER ‘Live’ Show, Meet & Greet, Beauty Hall, and lots of Sparklin’ and Dazzlin’ Rewards! Who doesn’t…

New Star Tonic – Tian Yuan Xiang Chicken Essence (田原香滴鸡精) from Taiwan is finally here in Singapore!

Forget those stuffy stereotypes about Chicken Essence! Every precious drop of Tian Yuan Xiang 滴鸡精 (Chicken Essence) is extracted using traditional ancient methods, making it the best choice for taking care of you…

Giveaway: 40 Passes to the All-Star Nick Jr. Wonderland at City Square Mall, THE Place to Visit with Kids This Christmas!

Tis’ the season to revel in a star-studded Christmas as our favourite Nick Jr. characters from Dora The Explorer, PAW Patrol, Bubble Guppies and more transform City Square Mall into…

ezbuy + Taobao 11.11: Massive Discounts on Mummy and Baby Products

In conjunction with the upcoming annual Taobao 11.11 sale on 11 November, ezbuy will be having a super sale day, so you can take advantage of some massive discounts without…

Empower your Child for Success with just S$10.80/month

With its suite of tools, Microsoft Office 365 helps empower your child with skills and abilities for success — not just in school, but for life! Microsoft Office 365 will…

Giveaway: Tickets to ANNIE – The World’s Best-Loved Musical

ANNIE, the best-loved family musical of all time, comes to the Grand Theatre at Marina Bay Sands this August. Win a family package of four tickets to watch this uplifting…

The Dark Knight Takes Over City Square Mall!

This September school holidays, be sure to head down to City Square Mall as it will be home to The Dark Knight himself! Bring your whole family and venture into…

Be Prepared For The Unexpected: Protect Yourself Against Pregnancy Complications

As an expectant mother, it is only natural to dream of a perfect birthing process. Amidst excitement and anticipation, some of us almost never accommodate the thought of a medical…

Have Fun At The Financial Literacy Fiesta!

Does the term “financial literacy” sound very much like a grown-up concept to you? Well, it most definitely isn’t anymore! You can expose your children to financial literacy early in…

SM X’Mas Giveaway: Win a Bosch Athlet Cordless Handstick Vacuum Cleaner worth $649

I never thought I’d put housework in the same sentence as the words ‘freedom’ and ‘liberation’. Then I met the Bosch Athlet, the German multinational’s first cordless handstick vacuum cleaner…

June School Holiday: Storytelling Comes Alive! with PLAYMOBIL

The June School Holiday is here. With four weeks of vacation, we have put together a handy list of activities for kids happening at Sentosa’s Storytelling Comes Alive! with PLAYMOBIL event….

The Secret to Looking Better than the Pre-pregnancy You!

Don’t we all live in a world where we are constantly fed with visuals of perfectly airbrushed, slim, and toned bodies? Not to mention images of those lucky genetically-privileged celebrity…

The Port of Lost Wonder (POLW) in Sentosa

Quick question: What does a pirate do when it’s hot and sweltering outside? Answer: He heads to the Port of Lost Wonder for some soaking wet fun of course! Oh…

Happy Tummy. Happy Baby. Find out more…

As a parent you want only the best for your child. So, you weigh every choice you make carefully. You research, you speak to your friends and you consult doctors….

Hi-5 Returns to Singapore with a House Party Extravaganza!

Fans of Hi-5 are in for a treat this December holidays when the gang debut their new cast line-up with the Hi-5 House Party from 20-22 December at the MasterCard…

Editor’s Picks – Celebrate in Style, With Style

You know what parties are like these days. Everything is Martha Stewart-ed to a tee, from three-dimensional cakes to colour-coordinated goodie bags that carry more style than substance. [banner][/banner] That’s…

Friso Gold Formula – Product of The Netherlands

Friso is a brand of Royal FrieslandCampina, one of the world’s largest dairy companies. It is proudly owned by over 20,000 farmers in The Netherlands. Unlike other dairy providers, Royal…

A SPLASHING Good Time at Sea!

The mid-year school holiday is fast approaching. Made any holiday plans yet? Set sail on the spectacular SuperStar Virgo, and enjoy a fresh family getaway packed with fun and surprises….

Feeding Baby Well, if Mummy has Allergies

Is my Baby at Risk of Allergies? “I am in my last trimester of pregnancy and have had multiple allergies since young. How, as a mother, can I play a…

Babies cruise free on SuperStar Virgo!

Pack your bags and treat your kids to an unforgettable family cruise on SuperStar Virgo. All aboard the “Babies at Sea Cruise” where a whole range of fun and exciting…

Does your child get the right amount of nutrients?

Your child’s developmental milestones are your pride and joy. As he achieves new milestones, his nutritional needs also enter new phases of rapid change, making it important that he gets…

Ahoy there! SpongeBob onboard Star Cruises

Fun-filled entertainment with SpongeBob onboard the SuperStar Virgo! Kick off the year-end school holidays with 19 “SpongeBob At Sea”- themed cruises exclusively onboard Superstar Virgo from 18 November to 30…

TV Made Especially for Little Learners

Specially created for pre-schoolers, CBeebies is a multi-award winning channel inspired by their natural curiosity and zest for play. Lively, funny friends- like Tinky Winky, Penelope K, Charlie and Lola,…